The St Lawrence Valley Environmental Coalition describes themselves this way.
"We are an organization of individuals and groups committed to protecting and wisely managing the natural resources of the St Lawrence River Valley. As long-time volunteers, activists, educators and researchers, we realize the necessity to cooperate and coordinate our outreach, planning, advocacy, and other activities."
The Coalition wanted the site to introduce visitors to their mission and to keep the public informed of decisions made that would effect the natural resources of the area. The News and Documents are owner maintained and are automatically cataloged in a back-end database for easy retrieval.
The home page includes an Embedded Google Map that features all the zoom, pan, and alternate views that users have come to expect from Google.